Product use by dates!!!

Hey everyone

The other day I was going through my makeup and throwing away everything that was old and pass it's 'use by date'
This got me thinking that some people may not be aware that makeup and lotions and potions have an expiry date.

  • mascara (waterproof and regular) 4-6 months, never use it if it has dried out and never add water to extend the life of it.
  • eyeliner - pencil, liquid and gel 4-6 months
  • foundation and concealer 6-12 months
  • powder products 2-3 years
  • lipstick, lip gloss and lip liner 2-3 years
  • cleansers 1 year
  • toner 6-12 months
  • exfoliators 12 months
  • serums and moisturisers (incl. body) 6-12 months
  • lip balm 12 months 
You can help by:
  • keeping products out of direct sunlight
  • don't 'pump' the mascara wand (this pushes air in drying it out)
  • Try not to use pots as they are not hygienic
  • Store in a cool dry place
  • Keep lids and cap on tightly
  • Don't share products with other (especially eye products)
  • Keep makeup brushes clean and this can spread the dirt around your makeup products
If it looks or smells bad DO NOT USE IT

Did you know about these 'use by dates'? (I learnt a few when researching this) 


  1. Such a useful post. It's very important not to use products that have aged. This is the reason I only buy products I need.
    Thanks a lot for sharing.

    Sarah @ Pretty Gloss ♥ beauty, makeup & a bit of life..
    [New Post] RED MUSK "Scandal In A Bottle" | The Body Shop

    1. Thank you for taking the time to leave such a lovely comment :)